CRM - dubai
Objectives and Responsibilities of the Senior CRM Manager Management and Strategy: The Senior CRM Manager is tasked with planning and overseeing execution of CRM strategies in a manner that ensures effective and seamless delivery. The Senior CRM Manager also builds, implements, and grows multi-faceted loyalty reward programs for the purpose of ensuring that there is strategic alignment, brand compliance, and delivery of value to consumers, which will encourage increased levels of acquisition and loyalty. He also develops and manages the business’s consumer portfolio and serves as the senior contact in ensuring that there is organic growth in the business’s loyal consumer base. The Senior CRM Manager also manages the growth of revenue from the consumer base through the delivery of outstanding and measurable consumer communications, retention, and loyalty. At this capacity, the Senior CRM Manager is also tasked with advocating for and instilling performance quality standar...